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Oliver Buchannon
Aymen Retibi

Applied Behavioural Economist

How To Make Consumers Buy (Kinda)

Feb 5, 2024

•

4 min read

How To Make Consumers Buy (Kinda)

Panellus: The Hot Spot #17

Aymen Retibi
Aymen Retibi
Shifting the “Autopilot” Mode of Consumers: A Guide For Marketers

Jan 28, 2024

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7 min read

Shifting the “Autopilot” Mode of Consumers: A Guide For Marketers

Panellus: The Hot Spot #16

Aymen Retibi
Aymen Retibi
The Outsourcing of Decision-Making by Consumers

Jan 17, 2024

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5 min read

The Outsourcing of Decision-Making by Consumers

Panellus: The Hot Spot #15

Aymen Retibi
Aymen Retibi
The Art of Guerrilla Marketing and Behavioural Science

Jan 11, 2024

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15 min read

The Art of Guerrilla Marketing and Behavioural Science

Panellus: The Hot Spot #14

Aymen Retibi
Aymen Retibi
Using Evolution and Culture as a Basis for Marketing Decisions

Jan 9, 2024

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11 min read

Using Evolution and Culture as a Basis for Marketing Decisions

Panellus: The Hot Spot #13

Aymen Retibi
Aymen Retibi
Making Prices and Products More Attractive: How to Sway Consumers With Behavioural Science

Dec 20, 2023

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6 min read

Making Prices and Products More Attractive: How to Sway Consumers With Behavioural Science

Panellus: The Hot Spot #12

Aymen Retibi
Aymen Retibi
Social Proof, Cialdini’s Principles of Persuasion and Branding

Dec 17, 2023

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11 min read

Social Proof, Cialdini’s Principles of Persuasion and Branding

Panellus: The Hot Spot #11

Aymen Retibi
Aymen Retibi
Unleashing the Power of Nudging for Increased Business Efficiency

Dec 7, 2023

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13 min read

Unleashing the Power of Nudging for Increased Business Efficiency

Panellus: The Hot Spot #10

Aymen Retibi
Aymen Retibi
The Potency of Social Proof: Shaping Consumer Choices in Advertising

Dec 1, 2023

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8 min read

The Potency of Social Proof: Shaping Consumer Choices in Advertising

Panellus: The Hot Spot #9

Aymen Retibi
Aymen Retibi
Dual-Inheritance Theory and Applying this to Advertising

Nov 21, 2023

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5 min read

Dual-Inheritance Theory and Applying this to Advertising

Panellus: The Hot Spot #8

Aymen Retibi
Aymen Retibi
Revolutionising Advertising Through Behavioural Economics: A Vision for Future Strategies

Nov 19, 2023

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4 min read

Revolutionising Advertising Through Behavioural Economics: A Vision for Future Strategies

Panellus: The Hot Spot #7

Aymen Retibi
Aymen Retibi
Choice Architecture/Nudging + Applying it to Investing and Advertising

Oct 30, 2023

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4 min read

Choice Architecture/Nudging + Applying it to Investing and Advertising

Panellus: The Hot Spot #6

Aymen Retibi
Aymen Retibi
Locus of Control + Interactions with Dual-System Theory

Oct 24, 2023

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8 min read

Locus of Control + Interactions with Dual-System Theory

Panellus: The Hot Spot #5

Aymen Retibi
Aymen Retibi
Dual-System Theory: Elephant and the Rider or System 1 vs System 2

Oct 23, 2023

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6 min read

Dual-System Theory: Elephant and the Rider or System 1 vs System 2

Panellus: The Hot Spot #4

Aymen Retibi
Aymen Retibi
Advertising Strategies + Loss-Aversion

Oct 16, 2023

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5 min read

Advertising Strategies + Loss-Aversion

Panellus: The Hot Spot #3

Aymen Retibi
Aymen Retibi
What is Panellus? Research Documentation and Applied Insights

Oct 16, 2023

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2 min read

What is Panellus? Research Documentation and Applied Insights

Panellus Ventures

Aymen Retibi
Aymen Retibi
Behavioural Economics and Prospect Theory

Sep 25, 2023

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10 min read

Behavioural Economics and Prospect Theory

Panellus: The Hot Spot #2

Aymen Retibi
Aymen Retibi
Edward Bernays + Social Engineering

Sep 4, 2023

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9 min read

Edward Bernays + Social Engineering

Panellus: The Hot Spot #1

Aymen Retibi
Aymen Retibi

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